Episode 20 of 22 within Season One. Item 20 of 65 overall.
Production number 2T5719.
John Enbom - Writer
Phil Klemmer - Writer
John T. Kretchmer - Director
72 votes

When a classmate's boyfriend threatens to post a humiliating video of the girl online if she dumps him, Veronica helps her concoct a scheme to ensure "mutually assured destruction" if he doesn't allow the relationship to end peacefully.

Meanwhile, Keith begins to search for Duncan after his parents post a huge reward for information on his whereabouts. Later, as her secret new relationship heats up, Veronica learns a disturbing new fact about the night that she was drugged and assaulted.

original airdate--April 26,2005             rating--3.04 million

music--theme song: "We Used To Be Friends" by The Dandy Warhols

  1. "Gold Rush" by Kissinger. 
  2. "Me And You And A Dog Named Boo" by Lobo. 
  3. "Finding Out True Love Is Blind" by Louis XIV.
  4. "Tu Abandono" by X Herrera. 
  5. "Let's Sail Away" by Josh Kramon and Jeff D'Agustino.
  6. "Love Is Here To Stay" by Louis Armstrong & Ella Fitzgerald.  
  7. "Crimson And Clover" by Tommy James and The Shondells.

Trivia--Keith discovers the Kane's are offering $50,000 to find Duncan. 

  • Carmen can't remember the night of the party where Tad taped her. It was the same night that Veronica was raped.
  • Tad, while taped to the flagpole, admits that he used GHB on Carmen and that he got it from Logan.
  • Among the awards in the Echolls's house are Oscars and People Choice Awards.
  • Logan mentions that the club at which his father's boat is docked is called The Albacore Club. That name, and the flag with the club logo that is seen briefly in the episode, are both references to the club with the same name and logo in Chinatown, and is thereby also a reference to that film's incest revelations (similar to the question throughout Veronica Mars's first season about whether or not ex-couple Duncan and Veronica are really half-siblings).
  • Veronica's threat to tell Tad's Naval Academy classmates that Tad is gay (even though he is not) is a potent one because at the time the episode was filmed and aired, the US Military's policy commonly known as "Don't Ask, Don't Tell" that prohibited any non-heterosexual military member from revealing his or her sexual orientation was still in place. That policy was in effect between 1993 and 2011, and was a replacement for the previous policy on the matter, which was a total ban on all homosexual service people.
  • This episode's title, "M.A.D.," refers to the military doctrine of "Mutually Assured Destruction," in which it is assumed that neither one of two heavily armed military enemies (usually nuclear superpowers) will dare to attack the other first because both possess such large stockpiles of deadly weapons that there is no scenario in which a war between them would not spell destruction for them both. The doctrine was best known during the Cold War era, when military strategists hoped that it would prevent nuclear war between the US and Russia (or Russia's allies).


Goofs: (at around 1 min) When Veronica and Logan are talking in front of the fireplace, you can see the boom mic reflected in the mirror above the mantle, going back and forth between them as they say their lines.


  • (at around 1 min) As Kristen Bell is getting out of the car, her shirt rides up and exposes a wireless microphone pack in the small of her back.
  • In season one it is said that Shelly Promroy's party was on Dec. 7, 2003. In season three Veronica tells Parker the party was an "end of the year bash, summer 2004".
  • When Tad kisses Carmen he has her face in both hands, then after the cut he only has his right hand on her chin.
  • Veronica drops her LeBaron off at Weevil's uncle's shop to be fixed. But later that day, when she takes the pictures of Tad and Seth at the boardwalk, she is sitting in her LeBaron. Then the next day, Logan brings her car to her, saying he had someone pick it up from the shop that day.


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Previous episode :
019 Hot Dogs
Next episode :
021 A Trip To The Dentist

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